The Intent Commerce Foundation
Put it into practice
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Framework

A conceptual model for Intent Commerce.

Intent Commerce views commerce as a dynamic system rather than a sequence of isolated transactions.

The Framework describes how Commerce Domains progressively build better commercial outcomes through Commercial Signals, Representations, Interactions and Alignment.

Diagram of the Intent Commerce Framework: Buyer, Seller, Market and other Commerce Domains exchanging Representations around a core Interactions/Alignment loop leading to Meaningful Commerce.
Figure 1. The Intent Commerce Framework

Reading the Framework.

Commerce begins with independent Commerce Domains.

Each domain contributes its own objectives, knowledge and constraints to the commercial situation.

Through the continuous exchange of Commercial Signals, every Commerce Domain builds and refines its own Representation of the situation.

As new signals emerge, Interactions enrich these Representations, progressively reducing uncertainty and strengthening Alignment between participants.

When sufficient Alignment is achieved, Commerce Domains are able to build the best possible commercial outcome for the situation: Meaningful Commerce.

Rather than describing a linear process, the Framework describes a living system where Interactions and Alignment continuously reinforce one another as the commercial situation evolves.

From model to language

The Framework describes how the core concepts of Intent Commerce work together.

The Dictionary defines each of these concepts in detail, providing a shared language for understanding, discussing and advancing Intent Commerce.

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